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@ Ultimate Satoshi
2025-06-17 08:26:17In an increasingly digital world where traditional currencies lose purchasing power and bank fees weigh heavily on small businesses, Bitcoin emerges as a serious and beneficial alternative for merchants.
Yet many still hesitate. Is it due to lack of information? Fear of volatility? A system that seems too technical? Here’s a practical and human approach to help them take the first step.
🎯 1. Understand Their Needs First
Before talking about Bitcoin, listen to the merchant. What are their day-to-day challenges?
Do they have foreign customers?
Do they experience banking delays or network issues?
Are they frustrated by high card transaction fees?
Have they ever heard of Bitcoin?
👉 The goal isn’t to give a tech lecture, but to show them that Bitcoin can solve real business problems: high fees, banking delays, or lack of access to reliable financial services.
💡 2. Highlight the Benefits for Their Business
✅ No Bank Fees
Bitcoin payments don’t go through intermediaries. No hidden costs, no commissions.
✅ Fast and Irreversible Transactions
Once confirmed, the money is theirs. No chargebacks, no bank disputes.
✅ New Customer Base
Bitcoin users actively seek out businesses that accept it. This is a chance to gain free visibility and attract loyal, values-driven clients.
✅ Financial Independence
The merchant has full control over their funds. No account freezes, no gatekeepers.
📉 3. Reassure Them About Volatility
Volatility is one of the first concerns skeptics bring up: “What if the price crashes?”
Let them know they don’t have to hold Bitcoin. They can:
Convert instantly to their local currency using apps like Coin Corner, Blink, or Strike.
Keep pricing in local currency (e.g., CFA or euros), but receive payments in SATs (fractions of BTC).
Start small by accepting just a portion of payments in Bitcoin (e.g., 10%).
🛠 Tip: Set them up with an app that shows real-time BTC/local currency conversion for added peace of mind.
📲 4. Offer a Simple, Cost-Free Setup
No need for expensive card machines or new hardware. Here’s what they need:
A Bitcoin mobile wallet (Wallet Of Satoshi, Blink, Phoenix, Muun, or BlueWallet).
A way to generate a QR code for payment.
A small sign saying “Bitcoin accepted here” with a QR code.
Optionally, a point-of-sale tool like BTCPay Server for a more professional setup.
🎯 Bonus: Offer to do a live demo. Buy a product using Bitcoin on the spot and show them how it works. Nothing is more convincing than seeing it in action.
🌍 5. Emphasize the Social and Community Value
Bitcoin isn’t just about tech—it’s a global movement for financial freedom.
By accepting Bitcoin, a merchant:
Stands out as an innovator and forward-thinker.
Supports a borderless, censorship-resistant economy.
Joins an active community that can recommend their store and promote it for free on social platforms or apps like Bitcoin Map.
🗣 6. Share Real-World Examples
Nothing reassures like knowing others are already doing it. Provide relatable examples:
In El Salvador, Bitcoin has been legal tender since 2021, and thousands of merchants use it daily.
Across French-speaking Africa, more and more vendors, artisans, and shopkeepers are adopting it.
Projects like Hope With Bitcoin promote Bitcoin use in orphanages, local markets, and among families in need.
🔎 You can even show them a map of local merchants accepting Bitcoin or offer to help them get listed.
🧘 7. Be Patient and Supportive
Change takes time. Avoid pressure or judgment. Instead, be available to:
Answer their questions,
Solve any technical problems,
Walk them through their first transactions.
You can even offer to do a quick training session for their staff on how to accept payments and confirm transactions using QR codes.
Every new merchant who accepts Bitcoin opens the door to a freer, more inclusive, and resilient economy.